About Heartwood
Welcome to Heartwood Tree Care
At Heartwood Tree Care, we are passionate about preserving the beauty and health of your trees and ornamental shrubs. Serving the Charlotte, Lake Norman and Asheville areas since 1979, we have built a reputation as a trusted provider of comprehensive tree and plant health care services. Our commitment to excellence has earned the confidence of homeowners and businesses alike.
Our Story
Heartwood Tree Care was founded in 1979 by Patrick George, who believes that trees are vital to our environment and community.
His journey began with a single ancient tree he climbed as a teenager near his mother’s home on St. John’s Lane, which still proudly stands today, bridging the two ends of the street. Patrick has always held a deep appreciation for each tree he has encountered.
What started with a truck, a dog named Chainsaw, and a small group of passionate tree climbers has blossomed over the past four decades into an award-winning, nationally recognized industry leader.
Now retired, Patrick has passed the torch to his daughter, Julia, who proudly carries on the family business. Under her leadership, Heartwood remains committed to the values and vision that Patrick established.
Driven by a fascination with the mystery of trees, our team is devoted to understanding the science behind them. This passion fuels our mission to nurture trees and enhance the landscapes of our community, ensuring they thrive for generations to come.
Our Mission

Our Services

Tree Removals

Tree Planting

Pruning and Shaping

Fertilization

Soil Health

Pest and Disease Control

Stump Grinding

Annual Plant Health Care Program

Arborist Consulting

Emergency Services
Meet Our Expert Team
Our team of certified arborists brings over 45 years of experience and expertise in tree care. We understand complex ecosystems and seasonal trends, allowing us to develop customized plans that ensure your property remains vibrant throughout the seasons. Our adherence to ANSI standards guarantees the highest quality and safety in every service we provide.JULIA GEORGE
CEODUSTIN URBANOVSKY
Director of General Tree WorkLORI MICHAELS
Director, Human ResourcesJULIA HENNESSY WILSON
Plant Health Care ManagerTRICIA BOLING
Director of FinancePAUL MICHAELS
Safety DirectorCRAIG ERRINGTON
Consulting AboristKEVIN HARTKE
Consulting AboristDONOVAN SWANEPOEL
Consulting AboristSIMON ZIMMERMAN
Territory ManagerMARC PAPPAS
Crane OperatorEVELYN BOSTON
Customer ServiceLISA
Customer ServiceAsheville Arborists and Specialists
JOE FRANKS
Plant Health Care Coordinator, ISA Certified Arborist, ISA Qualified Tree Risk Assessor, NC Certified Pesticide ApplicatorTODD GORHAM
ISA Certified Arborist, Warren Wilson College, Outdoor Leadership/Psychology, National Outdoor Leadership School Graduate Lead Climber Crew Leader SchedulerYONA OWENS
Territory Manager, ISA Certified Arborist, ISA Qualified Tree Risk Assessor, Certified Tree Care Safety Professional, Lead Fixer of All Problems.CHRISTINE TRAINI
Crew Leader Climber, ISA Certified Arborist, ISA Qualified Tree Risk Assessor, DePaul University Graduate - Philosophy & Mathematics.Community Commitment
At Heartwood Tree Care, we are proud to be active members of our local community. We believe in sustainable practices that protect our environment while enhancing the beauty of our neighborhoods. Our dedication to tree stewardship reflects our commitment to future generations.
1st Tree Care Industry Association Accredited tree service in North Carolina – 2005.

National Award for Safety Program – 2005

Underwriters of Public Radio

Angie’s List Super Service Award winner 1999-present
